
It once was a source of humor for me that I might’ve never heard the great He Is Legend if not for a longtime friend’s occasional visits to a Christian goods shop. It was there that said bud — a thick, bruiser-type death-metallist ironically nicknamed “Bubbles” — picked up I Am Hollywood and later, with no regard for my protests and allergies to Solid State bands, blared it into my face. I was won over instantly. He Is Legend had everything — licks, hooks, and muscle. Major skillz!
But as I went from HiL doubter to HiL evangelist, it seemed less funny that these were the circumstances of my acquaintance with such superlative jamz. This is the band, I reasoned, that deserved the Rolling Stone covers and the marquee MTV performances then reserved for shrill pap-peddlers with cute bass players and wacky hats; it seemed unconscionable that the eminently marketable He Is Legend was light years off my radar. I mean, come the fuck on.
Alas, my hopes for He Is Legend were dealt another blow in 2006 when their thudding, misshapen sophomore album Suck Out The Poison helped to conspire against even a medium-sized breakthrough. That year, my puzzlement turned to frustration as the band’s nearby tour stop nearly slipped by without my knowledge; after a barely-attended but face-fuckingly awesome headline set, I was left to rage and wonder: Who is responsible for promoting this hunky, mega-talented band? And to what extent are they brain-damaged?
Comfort came in 2009 with He Is Legend’s second masterpiece, It Hates You, their first for Tragic Hero Records. But again, traction seemed to elude He Is Legend, and rumors of imminent break-up followed the announcement of singer Schuylar Croom’s temporary gig fronting Maylene & The Sons of Disaster — mere months after It Hates You came out. Was there a falling out among HiL guys? Were they no longer into it? Would It Hates You be left to sink without a trace? What the motherfuck?
But here’s the thing: No matter how vital, success and solvency remain secondary to He Is Legend’s awesomeness. In this sense, the band is prisoner of their own rare genius. And in my crusade to ensure that they continue to share it no matter the cost, my allies are HiL fans like Bubbles, other would-be lovers of awesome shit, and, most recently, HiL manager Zach Neil, who graciously took time to take me behind the scenes of He Is Legend’s amazing creative output, past industry woes, current status, and tenuous future.
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