The Armed Release New Song + Video “Average Death”

Official press release:

The Armed have released a new song and video, “Average Death,” from their forthcoming album Ultrapop. You can watch the video below.

Featuring Clark Huge, flame throwers and a colorful cast of characters in incredible wardrobe and makeup–it’s a surrealist, pastel-colored vision of the future of pop that could have only been made by The Armed.

The visual reflects the spirit of the album that that band’s Dan Greene describes as “the harshest, most beautiful, most hideous thing we could make.” He adds, “We hope this video is equal parts mesmerizing and uncomfortable.” It features guest performances from Nicole Estill (True Widow) and singer Jess Hall. The song follows the first single “All Futures” which arrived with an incredible live video – watch here. 

Ultrapop, available April 16th via Sargent House, features work from Mark Lanegan and Queens of the Stone Age guitarist Troy Van Leeuwen, and is the first album co-produced by the band’s own Dan Greene in collaboration with Ben Chisholm (Chelsea Wolfe). Kurt Ballou remains at the helm as executive producer.

Ultrapop is the genre of music that said album features. It reaches the same extremities of sonic expression as the furthest depths of metal, noise, and otherwise “heavy” counterculture music subgenres but finds its foundation firmly in pop music and pop culture. As is always The Armed’s mission, it seeks only to create the most intense experience possible, a magnification of all culture, beauty, and things. 

Pre-order/pre-save Ultrapop here.