Motley Crue Streaming and Sales Numbers are Through the Roof Because of The Dirt
One would have to imagine that Motley Crue were thinking beyond just the film aspect of The Dirt, the popular adaption of their debaucherous autobiography that came out via Netflix last month. I’m sure the film itself was crazy lucrative, but I’ll bet Crue wagered having a film out in the world would do wonders for their music catalog.
And they were correct, as streaming numbers are through the roof since The Dirt’s release. And what’s more, it’s primarily thanks to younger listeners, which I’ll bet they didn’t see coming.
Over the last 28 days, 64% of Spotify streamers listening to Crue were between 18 and 34 years. Over that same time period, their songs were consumed 73.8 million times on Spotify and nearly 30 million times on Apple Music – a 599% increase on Spotify and 1,081% on Apple Music, according to a press release
Google searches for Mötley Crüe have increased 4300% since the film’s release and sales are up 2000%. Whew!
The moral of the story here is that we should all be making films to push our other endeavors. Let me go speak with the MetalSucks Mansion Monkeys about getting on top of that stat so we can get to work on filming Axl and Vince: From the Shtetl to Stardom.